It will be the first full ranking event in Belgium for 23 years. The tournament will start with a 128-player flat draw, with a qualifying round to run on August 3-4 in Preston and the winners going through to the final stages in Belgium.
Judd Trump won the European Masters last season, beating Ronnie O’Sullivan 9-8 in a dramatic final in Bucharest, Romania.
The popularity of snooker has grown in Belgium in recent years, particularly through television coverage on Eurosport as well as the success of talented young player Luca Brecel.
“I am delighted that there will be a tournament in Belgium, it’s the best news I’ve had this year,” said world number 27 Brecel. “I’m very excited to be able to play there. Hopefully I can show the people there what I can do. I know Lommel well, there will be a lot of people to watch and it will be a great tournament. I am very motivated to do well this year and hopefully I can get into the top 16.”