A press conference took place in Yushan, China on Sunday to announce Zhiyuan Environmental Protection Technology as the new sponsor for the World Open.
The world ranking event will run from October 28 to November 3, featuring top players including Judd Trump, Ronnie O’Sullivan, Mark Selby and Shaun Murphy.
WPBSA Chairman Jason Ferguson said: “This is a celebration one of our great events on the World Snooker Tour, with one of our great partners, Xing Pai, as well as our long term partner the China Billiards and Snooker Association.
“The World Open first came to China in 2012. It is an event which has grown year on year, and we are here again to celebrate it in Yushan, Shangrao County.
“This year we have a brand new title sponsor and we are delighted to have you on board working alongside us. It is Zhiyuan Environmental Protection Technology , a key industry in today’s world.
“We hope, alongside the snooker World Open, we can celebrate your brand as well as the brand of our many partners we are working alongside in China.
“So ladies and gentlemen, to our distinguished guests and leaders here today, may I thank you all for hosting us once again in Yushan County and we will all celebrate very soon the Yushan Shangrao China 2019 Zhiyuan Cup Snooker World Open.”
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